South Wheeling Beyond Marketing January 19, 2021 South Wheeling, historically known as “Ritchietown,” has a rich industrial and labor organizing legacy, the evidence of which can still be seen in the still-operating or repurposed historic factory buildings. As a 19th and 20th century hub for Eastern European immigrants, South Wheeling is known for being one of the most ethnically diverse areas of Wheeling. Today, it is listed as a national historic district.