The kitchen can be a high-pressure place—fast-paced, demanding, and often relentless. For Chef and owner, Matt Welsch of The Vagabond Kitchen, those pressures have underscored a truth he’s learned firsthand: mental health can’t be ignored.
“We’ve learned the hard way in my industry how important mental health is and that problems won’t go away by ignoring them,” said Welsch. “I’m very encouraged to see positive mental health become a goal for both the culinary industry and men in general. You can’t take care of anyone else if you can’t take care of yourself.”
Welsch said it’s common for those in the restaurant world—and for men in general—to push forward no matter the cost.
“Too often we—as men, sons, fathers, brothers—and we—as chefs, cooks, owners, etc.—shoulder all the weight in the world without recompense, ignoring the cost, and barreling forward,” he said. “I, myself, have learned how hazardous that can be. The path to health and mental well-being is intimidating, especially without leaders or guides, but it’s a trail worth blazing, and the only true way forward.”
This November, Welsch and his team are partnering with Crittenton Services to help start those conversations. Through Vagabond Kitchen’s monthly Benefit Burger program, they’ll raise awareness and funds for Men’s Mental Health Awareness Month—a time to recognize the unique challenges men face when it comes to mental health and to encourage more open dialogue and access to care.
The Big Bacon 988: A Burger With Purpose
To kick off the campaign, Crittenton Services and The Vagabond Kitchen will host a Benefit Burger Launch Event on Saturday, November 1, from 5–7 p.m. at the restaurant in downtown Wheeling.
Throughout November, the featured Benefit Burger—the Big Bacon 988—will honor men’s mental health awareness, with a portion of proceeds supporting Crittenton’s behavioral and mental health programs across West Virginia.
The number 988 is more than a name—it’s a lifeline. The 988 Suicide and Crisis Lifeline connects those in crisis to trained counselors 24/7, offering immediate support and resources. Both Welsch and Crittenton hope the campaign reminds people that help is always available—and that seeking it is an act of courage.
“We’re excited to shine some light on this issue with our November Benefit Burger,” said Welsch. “We hope to continue to be part of the solution in our community by bringing people together to add all our small contributions to make a greater whole.”
Supporting Men, Strengthening Community
Observed each November, Men’s Mental Health Awareness Month draws attention to an often-overlooked reality: men are significantly less likely to seek mental health support, even as they face some of the highest suicide rates in the country. In the United States, men die by suicide nearly four times more often than women, with middle-aged men facing the highest risk.
By partnering with Crittenton Services, The Vagabond Kitchen aims to break that silence.
Founded more than 125 years ago, Crittenton Services is a licensed, accredited behavioral health provider serving children, families, and individuals across West Virginia. Their programs include specialized residential treatment and outpatient counseling, offering a continuum of care to those in need.
Through initiatives like the Benefit Burger program, Chef Welsch hopes to use his platform not only to give back but to foster real conversation.
“This is about reminding people that they’re not alone,” he said. “When we talk openly, support one another, and use our resources, we can make it better for everyone—one small act at a time.”
